Your value in the marketplace is in direct proportion to the importance and complexity of the problems you can solve and solutions you can provide to your customers. Put another way, you can’t earn a brain surgeon’s salary with a talent level that qualifies you to be a convenience store clerk.
“People do things for their own reasons, not for our reasons.” – William Marston My seat mate on a recent flight owns a successful small business. It is growing in a down economy because he [...]
The U.S. economy is in a self-fulfilling death spiral propelled by mistrust. There is a good chance that the same thing can be said of your industry, your employer, and your career. Growth requires investment, and that requires confidence. You can’t cut your way to sustainable growth. When trust is absent, people naturally protect their immediate self-interest. This will occur even if it leads to their long-term individual and collective undoing.
Dishonesty is not new, but let’s be honest—our society has raised the rationalization of dishonesty to an art form. When it comes to the truth, we embellish, expand, enrich, soften, shave, stretch, and withhold. We misspeak, pretend, bend, and improve. We are guilty of mistakes, misjudgment, and truthful hyperbole. We exaggerate, spin, filter, and inflate. However, we rarely—or perhaps even never—believe that we are guilty of dishonesty.
What’s not to like? Millions of like-minded people promoting limited federal government, individual freedoms, personal responsibility, free markets, and a return of political power to the states and the people. How could anyone argue that the Tea Party is a bad thing? Oh wait! That can’t be right. The Tea Party is actually millions of small-minded people who engage in racist behaviors and want to take away the power of the federal government to set policy and help society by cutting the funding to every social program that they don’t like. So which is it? The answer is, “It depends on your point of view.”
When I think of a “philanthropist,” I see someone like Bono, Oprah, or Bill Gates. I imagine that they wake up in the morning thinking about opportunities to influence the world for their cause. I, on the other hand, have a mortgage. I would like to spend my day tackling huge social and economic problems, but I have holes in my calendar that must be filled to pay my bills.
The trials of former Illinois Governor Rod Blagojevich and disgraced self-help guru James Arthur Ray both ended in guilty verdicts. Blagojevich was found guilty on 17 of 20 counts of corruption. Ray was found guilty of three counts of negligent homicide from deaths in a sweat lodge ceremony. And though some would argue that the verdicts in both cases were never in doubt, the results could have gone either way. Here are three lessons leaders can learn from these two seemingly unrelated cases:
Seventeen days can make a tremendous difference. The date was May 25, 2011. The Dallas Mavericks became the National Basketball Association’s Western Conference Champions for only the second time in its thirty-one year history. The 17,000-plus fans were anxious for a celebration. The team held up the trophy, smiled, posed for the obligatory photo-op, and then exited the arena – leaving ESPN reporter Doris Burke looking for someone to interview.
Right now – as you are reading this sentence – 70 percent of your staff are alienating your customers, keeping you from achieving your goals, or costing your company money that could be used for more productive uses. Scary, huh?
Values – every company hangs them on the wall and distributes them on wallet cards. It is the same for individuals. Ask ten of your friends to list their values, and at least eighty percent will use words like respect, integrity, and honesty. So how important are your values? Will you sacrifice them for the results and outcomes you desire? Are they so important that you would lay down your life – figuratively or literally – to protect them?
The core of every noncommissioned officer’s commitment is articulated in the NCO Creed. It defines how each member of the NCO Corps views his or her responsibility as a leader. And, there is no better model for your success.
There are a lot of factors that could contribute to your lack of results – time, talent, resources – but for most of us the difference between excellence and mediocrity comes down to accountability. Accountability requires courage: Courage to tell and value the truth. Courage to remain keenly focused on results that matter, and courage to be relentless and unwavering as we look at contribution and behavior. The failure to stem a crisis of accountability places us on the path to mediocrity and worse – irrelevance.
Why do certain companies, brands, and even people stand out in a world where everyone is basically saying and doing the same things? For the most part, we all get it wrong. We focus on the tools – like marketing campaigns, social media, and advertising – and ignore the goal – to make customers want to do business with us. Here are three things you can do to define and deliver an experience that sets you apart:
The debate of divergent ideas consumes the airwaves. It streams across the Internet in a multitude of bits and bytes; and it populates the pages of the print media. Most important, it occupies the time, energy, and resources of our leaders. So how is the debate working so far? Are you seeing results? The absence of respect – for the process, the opposition, and the people being governed – is a prime culprit in our failure to act and deliver results.
Fourteen senators leave the state. 60,000 plus show up to demonstrate. And, the next thing you know there’s a national debate on the role of public employee unions in the state budget crisis occurring throughout the country. Those who support the unions see this as a not-so-veiled attempt to alter the essence of collective bargaining and limit the people’s right to protest. Union members see it as a fundamental challenge to their right to organize, and in some cases, a violation of their contract. The union leadership no doubt sees it as payback for supporting Democratic and pro-labor candidates. Those who support the various initiatives view this as a much needed step to reign in spending that is out of control. They view unions as – at worst - the enemy that have secured salary and benefits that are unavailable to them as private sector employees. “Why should government employees experience no pain when they are out of work,” they ask. There are probably even Republicans who view this as the perfect opportunity to weaken a political opponent. The problem with perceptions is that it only takes one act to prove you are right. As the saying goes, “All Indians walk in single file. I know that to be true because the one I saw was doing it that way.”